Golf Business News – KBS completes the shaft set for Eleven Golf

KBS, the pioneering golf brand that offers a high-performance shaft for every club in the bag, is about to complete the full set of clubs with Eleven Golf as a new line of putters is added to its increasingly popular hybrid irons, wedges and driver.

Launched in 2018 with a line of HS Tour Hybrid irons to cater for players with slower swing speeds, Eleven Golf has become a widely recognised game improvement brand in Europe and the USA. The entire range has been powered by KBS Tour Graphite Iron shafts and the recent introduction of a limited-edition driver – customisable with the new KBS MAX HL or TD wood shaft – attracted positive reviews from leading specialist media and content creators on both sides of the Atlantic.

Now the KBS GPS Graphite putter shaft has been added to a new line of Eleven putters about to be launched for online purchase next month.

“KBS Graphite shafts have been brilliant for the growth of the Eleven brand and consistently deliver amazing feedback from our customers and those influencers on social media who review the clubs, so it was an easy decision to go with the GPS line of shafts for our new putter line,” said founder Richard Hemming. 

“Just as we created our hybrid irons for the average golfer who swings the club at less than 90 mph to hit the ball higher and with ease, we’ve designed the putter to offer better distance control and exceptional feel with the help of the first high performance Graphite putter shaft on the market. Without doubt, the KBS shaft is the best putter shaft we’ve tested,” he added.

“KBS is proud to be associated with the success of Eleven Golf and its drive to support golfers to enjoy the game for longer and our Graphite shaft offering fits perfectly with the game improvement product profile,” said Marketing Director Rhett Taylor.

The KBS GPS range of pioneering graphite putter shafts was introduced last year to great acclaim and can be found as the stock putter shaft for many Tour players. Designed as a low torque performance shaft, it minimises deflection bend commonly found in traditional steel putters on longer putts and ensures the ball starts on the desired line. It also incorporates a material that produces the superior feel only felt in KBS shafts. Available in eight eye-catching colourways, each KBS GPS shaft weighs 124 grams and goes up to a 38-inch height option in a straight bend profile only.

For more information visit www.elevengolf.com or www.kbsgolfshafts.com